[2006-04-28] Enterprise RSS Feeds
The Gilbane Content Management Conference - Although content management systems are based on XML technology, not many offer RSS feeds.

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[2006-04-20] New GM Blog Launches
General Motors launched a new blog Wenesday, the FYI Blog. In an introductory post, GM's director of new media, Michael Wiley...

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[2006-04-17] P&G Expands Word of Mouth Efforts
Using Tremor's hard-earned insights on word of mouth (WOM) marketing to teens, P&G is asking Mom to spread the word through its new WOM venture, Vocalpoint.

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[2006-04-04] Microsoft Most Powerful Global Brand
Brand consultancy Millward Brown Optimor named Microsoft the most powerful global brand.

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