Newsletter Archive 2017

Testing & Optimization Toolkit: Increase Value, Not Just Visits
Testing and optimizing digital experiences doesn't have to be complex, especially when you know which pages are contributing most to your bottom line. Start driving more conversions—and more value—today.

Date: 2017-8-03

[Guide] The Power of Your People: Employee Advocacy on Social
You're sitting on a communications goldmine. Your employeesâ€"with an average 846 social connections eachâ€"collectively have more reach & influence than your brand could ever cultivate on its own.

Date: 2017-7-25

[Enterprise Guide] Improve Email Marketing ROI by Tracking These Metrics
The Growth Marketer's Guide to Email Metrics covers the pivotal metrics used by email marketers, engineers, and marketing executives to achieve greater ROI.

Date: 2017-5-18

Better ROI on your social media efforts
Social management and reporting is hard.
Most marketers rely on multiple tools and settle for inadequate insights with no clear action - which is not only frustrating but also prevents you from getting the ROI you expected.

Date: 2017-4-25

Marketing the Crave on Instagram
According to a post on the Instagram Business blog the number one driver of visits to restaurants is the act of craving. In advertising this simply means making people hungry for what your are selling. Restaurants love Instagram because of its visualness, its frequent use of video in posts and probably most importantly, its primarily consumed on a mobile device.

Date: 2017-1-30

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